The Long Tail

Un libro in lingua di Chris Anderson Nissley Christopher (NRT) edito da Harperaudio, 2006

  • € 32,80
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Examines the rise of the niche in today's economy, thanks to a breakdown in the barrier between supply and demand and the increasing availability of everything to everyone, and assesses the implications of this new economic model for business, as well as for distribution, manufacturing, and marketing processes. Read by Chris Anderson. Simultaneous.

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