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Connecting the Dots

Un libro in lingua di Cathleen Benko McFarlan F. Warren edito da Harvard Business School Pr, 2003

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The central goal of this guide is to teach managers to consider the relationship between all their company's projects and bring them into a complementary order, a process the authors call alignment. The need to match the objectives of a company's projects, seen as a group, to the company's overall strategy is formulated in terms of a challenging economic atmosphere. Frequent stories of individual companies are used for illustration. McFarlan teaches business administration at the Harvard Business School. Annotation (c) Book News, Inc., Portland, OR (booknews.com)

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