Qualitative Research Methods for Media Studies - 9780415890212
Un libro in lingua di Brennen Bonnie S. edito da Taylor & Francis, 2012
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"This book introduces the essential qualitative methods used in media research, with an emphasis on integrating theory with practice. Each method is introduced through step-by-step instruction on conducting research and interpreting research findings, alongside in-depth discussions of the historical, cultural, and theorical context of the particular method and case studies drawn from published scholarship. This text is a comprehensive and accessible introduction to qualitative methods, ideal for media and mass communication research courses"--
Informazioni bibliografiche
- Titolo del Libro in lingua: Qualitative Research Methods for Media Studies
- Sottotitolo: An Introduction
- Lingua: English
- Autore: Brennen Bonnie S.
- Editore: Taylor & Francis
- Collana: Taylor & Francis (Hardcover)
- Data di Pubblicazione: 25 Settembre '12
- Genere: SOCIAL SCIENCE
- Argomenti : Mass media Research Methodology SOCIAL SCIENCE / Media Studies. bisacs
- Pagine: 238
- ISBN-10: 0415890217
- EAN-13: 9780415890212