The Emperors of Chocolate - 9780767904575
Un libro in lingua di Brenner Joel Glenn edito da Random House Inc, 2000
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Corporate candy giants Milton Hershey and Forrest Mars built business empires out of one of the world's most magical, sought-after substances: chocolate. In The Emperors of Chocolate, Joël Glenn Brenner--the first person to ever gain access to the highly secretive companies of Hershey and Mars--spins a unique story that takes us inside a world as mysterious as Willy Wonka's Chocolate Factory. Packed with flavorful stories and outrageous characters that give the true scoop on this real-life candyland, The Emperors of Chocolate is a delectable read for business buffs and chocoholics alike. Start reading and you'll soon be hungry for more.
Informazioni bibliografiche
- Titolo del Libro in lingua: The Emperors of Chocolate
- Sottotitolo: Inside the Secret World of Hersbey and Mars
- Lingua: English
- Autore: Brenner Joel Glenn
- Editore: Random House Inc
- Collana: Random House Inc (Paperback)
- Data di Pubblicazione: 01 Febbraio '00
- Genere: BUSINESS and ECONOMICS
- Argomenti : Chocolate industry United States History Candy industry United States History Chocolate candy United States Marketing History
- Pagine: 367
- Dimensioni mm: 209 x 139 x 19
- ISBN-10: 0767904575
- EAN-13: 9780767904575