Wheels for the World - 9780142004395
Un libro in lingua di Douglas Brinkley edito da Penguin Group USA, 2004
- € 22.30
- Il prezzo è variabile in funzione del cambio della valuta d’origine
Wheels for the World by Douglas Brinkley is the saga of how Henry Ford and Ford Motor Company changed our world. In this work, Brinkley reveals the riveting details of Ford Motor Company's epic achievements, from the outlandish success of the Tin Lizzie to the beloved Model A and V-8, through the glory days of the Thunderbird, Mustang, and Taurus. Brinkley tells of Ford Motor Company's expansion throughout the world, as well as the amazing acquisitions of Volvo, Land Rover, Jaguar, and Mazda in the 1990s. His narrative also explores Ford Motor Company's darker aspects, including its founder's anti-Semitism and ill-considered wartime pacifism.
Along the way, Brinkley introduces us to a whole cast of colorful businessmen, from the irascible early brains of the outfit, James Couzens (later a U.S. senator), to feisty CEO Lee Iacocca to the earnest young chairman and CEO of today, William Clay Ford Jr., whose dedication and vision currently guide Ford through difficult times.
Informazioni bibliografiche
- Titolo del Libro in lingua: Wheels for the World
- Sottotitolo: Henry Ford, His Company, and a Century of Progress, 1903-2003
- Lingua: English
- Autore: Douglas Brinkley
- Editore: Penguin Group USA
- Collana: Penguin Group USA (Paperback)
- Data di Pubblicazione: 01 Giugno '04
- Genere: BUSINESS and ECONOMICS
- Argomenti : Automobile engineers United States Biography Automobile industry and trade History Industrialists United States Biography
- Pagine: 858
- Dimensioni mm: 215 x 139 x 38
- ISBN-10: 0142004391
- EAN-13: 9780142004395