The Ultimate Guide to Search Engine Marketing - 9780910627993
Un libro in lingua di Brown Bruce C. edito da Atlantic Pub Co, 2007
- € 19.40
- Il prezzo è variabile in funzione del cambio della valuta d’origine
Declaring "no business can afford not to have a well-executed marketing plan linked to search engines," this text provides advice on how to utilize pay-per-click advertising to attract consumers to one's products and services. The guide covers the history of online marketing; optimizing one's website for search engines; tips and tricks on generating site traffic; developing an advertising budget; the components of Google, Yahoo, and Microsoft ad applications; fraud identification; and affiliate marketing campaigns. Annotation ©2007 Book News, Inc., Portland, OR (booknews.com)
Informazioni bibliografiche
- Titolo del Libro in lingua: The Ultimate Guide to Search Engine Marketing
- Sottotitolo: Pay Per Click Advertising Secrets Revealed
- Lingua: English
- Autore: Brown Bruce C.
- Editore: Atlantic Pub Co
- Collana: Atlantic Pub Co (Paperback)
- Data di Pubblicazione: 30 Giugno '07
- Genere: BUSINESS and ECONOMICS
- Argomenti : Internet marketing Internet advertising Web search engines
- Pagine: 288
- Dimensioni mm: 228 x 152 x 19
- ISBN-10: 0910627991
- EAN-13: 9780910627993