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Cases In The Environment Of Business - 9781412914369

Un libro in lingua di Conklin David W. (EDT) edito da Sage Pubns, 2005

  • € 80.90
  • Il prezzo è variabile in funzione del cambio della valuta d’origine

In this comprehensive collection of key documents, articles and reports, readers get inside information on how businesses really work, particularly at the global level, Topics include the dependence of profitability on industry structure, understanding and managing macroeconomic risks, managing within alternate government structures, responding to societal forces, and making investment decisions in the context of technological changes. Integrative cases include General Motors and the Acer Group in China, Intel's site selection decision in Latin America. Each of the cases includes appropriate commentary, and the volume can serve as a supplementary textbook or even for general reading in the business community. Annotation ©2005 Book News, Inc., Portland, OR (booknews.com)

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