Ongoing Crisis Communication - 9781412949927
Un libro in lingua di Coombs W. Timothy edito da Sage Pubns, 2007
- € 43.40
- Il prezzo è variabile in funzione del cambio della valuta d’origine
Ongoing Crisis Communication: Planning, Managing, and Responding, Second Edition provides an integrated approach to crisis communication that spans various disciplines as well as the entire crisis management process. Drawing on firsthand experience in crisis management, author W. Timothy Coombs uses a three-staged approach to crisis management-pre-crisis, crisis, and post-crisis. A truly integrative and comprehensive text, this book explains how crisis management can prevent or reduce the threats of a crisis, providing guidelines for how best to act and react in an emergency situation.
Informazioni bibliografiche
- Titolo del Libro in lingua: Ongoing Crisis Communication
- Sottotitolo: Planning, Managing, And Responding
- Lingua: English
- Autore: Coombs W. Timothy
- Editore: Sage Pubns
- Collana: Sage Pubns (Paperback)
- Data di Pubblicazione: 12 Gennaio '07
- Genere: LANGUAGE ARTS and DISCIPLINES
- Argomenti : Crisis management Communication in management
- Pagine: 209
- Dimensioni mm: 222 x 152 x 12
- ISBN-10: 1412949920
- EAN-13: 9781412949927