Multinational Management - 9781285094946

Name: Multinational Management
Brand: Cengage Learning
Price: 281.60 EUR
Author: Cullen John B., Parboteeah K. Praveen
ISBN: 9781285094946

Un libro in lingua di Cullen John B. Parboteeah K. Praveen edito da Cengage Learning, 2013

€ 281.60
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Multinational Management libro in lingua di Cullen John B., Parboteeah K. Praveen

In today's increasingly complex global environment, developing and making strategic choices are the mainstays of successful decision making. The updated edition of Cullen & Parboteeah's MULTINATIONAL MANAGEMENT: A STRATEGIC APPROACH uses a distinctive strategic approach to explore the global economy and the impact of managerial decisions--equipping students with a strategic mindset. The text covers all topics essential to international management, including comparative management issues, formation and implementation of strategies in the global environment, the building of strategic alliances, negotiation and cross-cultural communication, international human resource management, business ethics, and much more. Available with InfoTrac Student Collections http://gocengage.com/infotrac.

Informazioni bibliografiche

Titolo del Libro in lingua: Multinational Management
Lingua: English
Autori : Cullen John B. Parboteeah K. Praveen
Editore: Cengage Learning
Collana: Cengage Learning (Hardcover)
Data di Pubblicazione: 16 Aprile '13
Genere: BUSINESS and ECONOMICS
Pagine: 736
EAN-13: 9781285094946