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The Effortless Experience (CD Audiobook) - 9781469055589

Un libro in lingua di Matthew Dixon Nick Toman Rick Delisi edito da Gildan Audio, 2014

  • € 25.50
  • Il prezzo è variabile in funzione del cambio della valuta d’origine

Describes how many companies erroneously believe that customer loyalty is won by dazzling them, but that research and surveys show that loyalty is based on delivering on basic promises and offers insights for companies to use to improve brand loyalty.

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