ricerca
avanzata
  • Help & Faq
  • Accedi/Login

Branding Cities - 9780415965262

Un libro in lingua di Donald Stephanie Hemelryk (EDT) Kofman Eleonore (EDT) Kevin Catherine (EDT) edito da Taylor & Francis, 2008

  • € 104.50
  • Il prezzo è variabile in funzione del cambio della valuta d’origine

Donald (Chinese media studies, U. of Sydney), Kofman (gender, migration and citizenship, Middlesex U.) and Kevin (Australian history, Flinders U.) edit this collection of essays on the branding of modern cities, and how social concepts such as parochialism and cosmopolitanism are often influenced by the urge to compete with other cities for tourism, business, cultural activities and a skilled migrant workforce. These articles from social scientists, media scholars and cultural anthropologists use emerging "international" cities such as Berlin and Shanghai to illustrate how branding and image can often be influenced by history and migrant populations. This book is intended for a wide range of scholars and practitioners from fields such as sociology, economy, media studies and history. Annotation ©2009 Book News, Inc., Portland, OR (booknews.com)

Informazioni bibliografiche