From Global to Metanational - 9780875848709
Un libro in lingua di Doz Yves L. Jose Santos Peter Williamson edito da Perseus Distribution Services, 2001
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For all interested in what it means to "go global," Doz (global technology and innovation) and his colleagues at INSEAD distinguish metanational from multinational companies and discuss how such companies (e.g., Nokia) innovate by effectively tapping globally dispersed knowledge about technology and consumer trends. They specify capabilities that this new breed of business needs to build and knowledge prospecting strategies. Annotation c. Book News, Inc., Portland, OR (booknews.com)
Informazioni bibliografiche
- Titolo del Libro in lingua: From Global to Metanational
- Sottotitolo: How Companies Win in the Knowledge Economy
- Lingua: English
- Autori : Doz Yves L. Jose Santos Peter Williamson
- Editore: Perseus Distribution Services
- Collana: Perseus Distribution Services (Hardcover)
- Data di Pubblicazione: 01 Novembre '01
- Genere: BUSINESS and ECONOMICS
- Argomenti : International business enterprises Management Knowledge management Organizational learning
- Pagine: 258
- Dimensioni mm: 234 x 158 x 25
- ISBN-10: 0875848702
- EAN-13: 9780875848709