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The Idea Factory - 9780143122791

Un libro in lingua di Jon Gertner edito da Penguin Group USA, 2013

  • € 17.00
  • Il prezzo è variabile in funzione del cambio della valuta d’origine

The definitive history of America's greatest incubator of technological innovation
In this first full portrait of the legendary Bell Labs, journalist Jon Gertner takes readers behind one of the greatest collaborations between business and science in history. Officially the research and development wing of AT&T, Bell Labs made seminal breakthroughs from the 1920s to the 1980s in everything from lasers to cellular elephony, becoming arguably the best laboratory for new ideas in the world. Gertner's riveting narrative traces the intersections between science, business, and society that allowed a cadre of eccentric geniuses to lay the foundations of the information age, offering lessons in management and innovation that are as vital today as they were a generation ago.

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