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Hotel Convention Sales, Services And Operations - 9780750679022
Un libro in lingua di Golden Pat Romero edito da Routledge, 2007
- € 75.40
- Il prezzo è variabile in funzione del cambio della valuta d’origine
This text provides a comprehensive look at the fast growing meetings and convention market segment. A useful “how- to” guide, it takes students through all aspects of selling and servicing a convention at a hotel or other group meeting facility.
In addition, it profiles the customer for meetings and conventions, the planners in charge of site selection, and facilities they commonly use. Also includes “Industry Insiders” planning tips and case studies direct from professionals in Convention Services departments.
* Focuses on marketing and sales of convention planning
* Designed to fit the requirements of a semester schedule
* Extensive instructor's and student resource materials provided
Informazioni bibliografiche
- Titolo del Libro in lingua: Hotel Convention Sales, Services And Operations
- Lingua: English
- Autori : Golden Pat Romero
- Editore: Routledge
- Collana: Routledge (Paperback)
- Data di Pubblicazione: 09 Aprile '07
- Genere: BUSINESS and ECONOMICS
- Argomenti : Hospitality industry Marketing Congresses and conventions
- Pagine: 312
- Dimensioni mm: 260 x 184 x 15
- ISBN-10: 0750679026
- EAN-13: 9780750679022