Global Operations Strategy - 9783642367076
Un libro in lingua di Yeming Gong edito da Springer Verlag, 2013
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While many business schools are teaching Global Operations Strategy with self-made teaching materials, there are no such textbooks. Combining practical approaches with detailed theoretical underpinnings, this book provides theories, tools, frameworks, and techniques for global operations strategy, and brings real world perspectives to students and managers. Each chapter includes definition of key terms, introduction of fundamental theories, several short case examples, one long new case to explain the associated theories, and recommended further reading.
Informazioni bibliografiche
- Titolo del Libro in lingua: Global Operations Strategy
- Sottotitolo: Fundamentals and Practice
- Lingua: English
- Autore: Yeming Gong
- Editore: Springer Verlag
- Collana: Springer Verlag (Hardcover)
- Data di Pubblicazione: 10 Luglio '13
- Genere: BUSINESS and ECONOMICS
- Pagine: 320
- Dimensioni mm: 233 x 154 x 0
- EAN-13: 9783642367076