Life Cycle Management in Supply Chains - 9781599045559
Un libro in lingua di Toru Higuchi Marvin Troutt edito da Igi Global, 2008
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Stressing the competitive nature of the supply chain as it pertains to managing a business, this book examines the close relationship between the supervision of a supply chain and the industrial life cycle of a product or sales trend. Higuchi (Sakushingakuin U., Japan) and Troutt (Kent State U.) focus on the dynamics of the supply chain, and how it can be stimulated and manipulated to maximize efficiency and productivity. Using the entire industrial life cycle of the video cassette recorder (VCR) as an example, the authors show students of international business and existing management executives how an innovative product can create its own supply chains when properly marketed. Annotation ©2008 Book News, Inc., Portland, OR (booknews.com)
Informazioni bibliografiche
- Titolo del Libro in lingua: Life Cycle Management in Supply Chains
- Sottotitolo: Identifying Innovations Through the Case of the VCR
- Lingua: English
- Autori : Toru Higuchi Marvin Troutt
- Editore: Igi Global
- Collana: Igi Global (Hardcover)
- Data di Pubblicazione: 15 Gennaio '08
- Genere: BUSINESS and ECONOMICS
- Argomento: Business logistics
- Pagine: 340
- Dimensioni mm: 260 x 184 x 25
- ISBN-10: 1599045559
- EAN-13: 9781599045559