International Entrepreneurship

Un libro in lingua di Hisrich Robert D. edito da Sage Pubns, 2012

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Hisrich (Garvin School of International Management) offers the second edition of his guide to developing and growing a successful international business. New to the second edition are nine new chapter opening profiles of real world examples and two new cases from different industries. The edition is shorter than its predecessor and would work well as the core text for international entrepreneurship courses or as a supplement to international business and related courses. It also includes more focus on culture and recent changes in global business. Annotation ©2012 Book News, Inc., Portland, OR (booknews.com)

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