The Pdma Handbook of New Product Development - 9780470648209
Un libro in lingua di Kahn Kenneth B. (EDT) edito da John Wiley & Sons Inc, 2012
- € 131.80
- Il prezzo è variabile in funzione del cambio della valuta d’origine
The bible of new product development is now updated with the latest information from the Product Development and Management Association (PDMA). Containing the entire PDMA "Body of Knowledge" needed for passing its professional certification exam, this handbook covers all areas of new product development, providing project managers and engineers with reliable information on best practices in a wide range of industries, from heavy manufacturing to the service sector. The new edition features 50 percent new and updated material, including such topics as virtual product development, globalization, and benchmarking.
Informazioni bibliografiche
- Titolo del Libro in lingua: The Pdma Handbook of New Product Development
- Lingua: English
- Autore: Kahn Kenneth B. (EDT)
- Editore: John Wiley & Sons Inc
- Collana: John Wiley & Sons Inc (Hardcover)
- Data di Pubblicazione: 26 Dicembre '12
- Genere: TECHNOLOGY and ENGINEERING
- Argomenti : Product management United States Handbooks, manuals, etc
- Pagine: 492
- EAN-13: 9780470648209