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Selling Professional Services to the Fortune 500 - 9780071622820
Un libro in lingua di Luefschuetz Gary S. edito da McGraw-Hill, 2010
- € 53.70
- Il prezzo è variabile in funzione del cambio della valuta d’origine
A practical guide to profiting in a marketworth $400 billion—and growing
The business of selling strategy, IT, and outsourcingservices to Fortune 500 corporations has grown towell over $400 billion—but competition is fiercer thanever. This insider’s guide will give readers the edge inselling, marketing, and delivering their services to theworld’s top companies.
Selling Professional Services to the Fortune 500 explainshow to get in the door, who to target, and how to buildthe right relationships. It then explains the complexdynamics of the negotiation process and offers practicalguidance on how to manage all stakeholdersthrough the entire process.
Informazioni bibliografiche
- Titolo del Libro in lingua: Selling Professional Services to the Fortune 500
- Lingua: English
- Autore: Luefschuetz Gary S.
- Editore: McGraw-Hill
- Collana: McGraw-Hill (Hardcover)
- Data di Pubblicazione: 20 Gennaio '10
- Genere: BUSINESS and ECONOMICS
- Argomenti : Professions United States Marketing Service industries United States Marketing Business consultants United States
- Pagine: 301
- Dimensioni mm: 241 x 165 x 31
- ISBN-10: 0071622829
- EAN-13: 9780071622820