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Strategy Execution

Un libro in lingua di Andrew Maclennan edito da Routledge, 2010

  • € 69,10
  • Il prezzo è variabile in funzione del cambio della valuta d’origine

"A masterful book...both eminently practical and intellectually rigorous, with a wealth of sensible and rational advice, and extremely useable models" Professor Nigel Slack, Professor of Operations Management & Strategy, Warwick Business School, UK

"This is an excellent book...relevant for all companies trying to make change happen" Neil Roden, Group Director, Human Resources, The Royal Bank of Scotland plc, UK

"Marvellously readable, accessible and practical...belongs within easy reach of every strategist" Professor Neil Kay, Emeritus Professor of Business Economics, University of Strathclyde, UK

"This book is a must read for budding strategists, full of great frameworks and techniques" Tony Brown, Managing Director - People & Change, Friends Provident plc, UK

"Deeply thoughtful and well researched" Tracey Ashworth-Davies, HR Director, Molson Coors Brewing Company, UK

Strategy execution is one of the most important and exciting topics in management. Implementing strategy in today's complex organizations is an enormous challenge but one that all leaders must tackle. This lively book is an essential guide to strategy execution for practicing managers and those in advanced management education. It combines the rigour of advanced research with the accessibility of practical experience and application to lead readers through the subject.

Drawing together existing knowledge and reporting findings from his own research, Andrew MacLennan brings this often neglected topic sharply into focus.

Strategy Execution is an insightful, engaging and practical book. The models are supplemented throughout with real world examples, summaries of key issues and signposts to further readings. It is a comprehensive, easy to use book offering practitioners and advanced students a systematic approach to strategy implementation.

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