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Business Transformation Strategies - 9788132105015

Un libro in lingua di Mascarenhas Oswald A. J. edito da Sage Pubns, 2011

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This book explores useful strategies and practices available to CEOs interested in strengthening their company's productivity, innovation, and profitability. Mascarenhas (business management, St. Aloysius College, India) examines modern theories related to successful business transformation and analyzes real world examples of such transitions. The book's 12 chapters are divided into three sections: strategy in general, the CEO as a strategic leader and critical thinker, and the CEO as a strategic leader of innovation management. Sample chapter topics include: toward a philosophy of corporate transformation strategies, the CEO as a critical thinker of simple strategic problems, and the CEO as a strategic leader with a shared personal and corporate vision. Each chapter ends with a series of exercises designed to assist readers with developing ideas about how to transform their own business or organization. This book is also available electronically. Annotation ©2011 Book News, Inc., Portland, OR (booknews.com)

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