Global Entertainment Media - 9780415519816

A critical cultural materialist introduction to the study of global entertainment media.

In Global Entertainment Media, Tanner Mirrlees undertakes an analysis of the ownership, production, distribution, marketing, exhibition and consumption of global films and television, with an eye to critical political economy and cultural studies. Among other topics, Mirrlees examines:

• Paradigms of global entertainment media such as cultural imperialism and cultural globalization
• The workings of the culture/creative industries and the global political economy of entertainment media
• State and inter-state media policies and regulations that govern the production and consumption of entertainment, enabling and limiting cross-border entertainment flows
• The production of entertainment by media capitals within a new international division of cultural labor (NICL)
• Textual features of globally popular entertainment forms such as blockbuster event films, TV formats, glocalized lifestyle brands and synergistic media
• Cross-cultural reception of entertainment by viewers

This book provides a conceptually rich, comprehensive, up-to-date survey of the globalization of entertainment media and the leading critical scholarship surrounding it.