ricerca
avanzata

Intellectual Capital in Enterprise Success - 9780470224793

Un libro in lingua di Lindsay Moore Lesley Craig edito da John Wiley & Sons Inc, 2008

  • € 35.40
  • Il prezzo è variabile in funzione del cambio della valuta d’origine

Management consultant Moore and intellectual property attorney Craig explain the theory and practice of using intellectual capital assets that are grounded in the law to fulfill strategic enterprise objectives. Their perspectives include the rise of intellectual capital and the new economy, the law in flux, and corporate strategy during the era of intellectual capital. An appendix discusses ethics. Annotation ©2008 Book News, Inc., Portland, OR (booknews.com)

Informazioni bibliografiche