Digital Sport for Performance Enhancement and Competitive Evolution - 9781605664064

Un libro in lingua di Pope Nigel K. Ll. (EDT) Kuhn Kerri-ann L. (EDT) Forster John J. H. (EDT) edito da Igi Global, 2009

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This book provides an overview of the increasing level of digitization in sport in areas such as gaming and athlete training. The first section looks at the ways in which digital technologies are being used for sports training and participation applications. The section begins with a general taxonomy of computer augmented sports systems, followed by a discussion of the use of robotics to improve results and diagnostics in sports. Other topics covered in this section include dynamics and simulation of human and humanoid motion in sports, and technologies for monitoring human player activity within a competition. The second section of the book looks at business applications of digital technology in sport. Some topics discussed are the use of the Internet to engage with distant sports fans, the Virtual Digital Olympic Museum, market structure and characteristics of electronic games, and sport video game sponsorships and in-game advertising. The final chapter offers a demonstration of the use of social network analysis to examine consumer schemas as they relate to perceptions of sponsors and athletes. Pope is affiliated with Griffith University, Australia. Annotation ©2009 Book News, Inc., Portland, OR (booknews.com)

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