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Business Solutions for the Global Poor - 9780787982164

Un libro in lingua di Rangan V. Kasturi Quelch John A. Gustavo Herrero Brooke Barton Prahalad C. K. (FRW) edito da John Wiley & Sons Inc, 2007

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Rangan, Quelch, Herrero, and Barton (all Harvard Business School) present a collection of papers from the first-ever conference on business solutions and approaches to global poverty held at Harvard U. in December 2005, which reflect the multifaceted nature of poverty and the broad range of actors playing a part in its alleviation. Thirty-two contributions are organized into sections on who exactly the poor are, meeting the basic needs of the poor, building the base of the economic pyramid (BOP) value chain, business and leadership models, the role of government and civil society, and measuring success. A sampling of topics: consumers and retailers at the BOP in Latin America, private vs. public. vs. private and public approaches to health services for the poor in developing countries, viable business models to serve low-income consumers in the Philippines, and the role of financial institutions in revitalizing low-income neighborhoods. Annotation ©2007 Book News, Inc., Portland, OR (booknews.com)

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