The Intimate Supply Chain - 9781420064971
Un libro in lingua di Ross David Frederick edito da Auerbach Pub, 2008
- € 115.50
- Il prezzo è variabile in funzione del cambio della valuta d’origine
This book focuses on what the customer wants from the supply chain and how organizations must restructure their outdated business models to meet their customer's needs in a global economy. Ross, a consultant in supply chain and manufacturing management, argues that effective management must start with the aim of increased empathy for customers in order to bring total value to their shopping experience. He demonstrates how to use the supply chain to manage the customer experience, shows how to design and maintain an efficient delivery channel, and explains how to leverage the process value chain to support customer intimacy. Annotation ©2008 Book News, Inc., Portland, OR (booknews.com)
Informazioni bibliografiche
- Titolo del Libro in lingua: The Intimate Supply Chain
- Sottotitolo: Leveraging the Supply Chain to Manage the Customer Experience
- Lingua: English
- Autore: Ross David Frederick
- Editore: Auerbach Pub
- Collana: Auerbach Pub (Hardcover)
- Data di Pubblicazione: 15 Giugno '08
- Genere: BUSINESS and ECONOMICS
- Argomenti : Business logistics Customer relations
- Pagine: 280
- Dimensioni mm: 234 x 158 x 25
- ISBN-10: 1420064975
- EAN-13: 9781420064971