Smart Services - 9780910965569
Un libro in lingua di Sawyer Deborah C. edito da Independent Pub Group, 2002
- € 23.00
- Il prezzo è variabile in funzione del cambio della valuta d’origine
Focusing specifically on the competitive information needs of service-oriented firms, this book illuminates the many forms of competition in service businesses, identifies the most effective information resources for competitive intelligence, and provides a practical framework for identifying and studying competitors in order to gain competitive advantage. Explained are unique challenges and techniques for tackling traditional competitors, uncovering hidden and left-field competition, discovering and tracking competitor strategies, looking for financial intelligence, and looking for intelligence about people.
Informazioni bibliografiche
- Titolo del Libro in lingua: Smart Services
- Sottotitolo: Competitive Information Strategies, Solutions, and Success Stories for Service Businesses
- Lingua: English
- Autore: Sawyer Deborah C.
- Editore: Independent Pub Group
- Collana: Independent Pub Group (Paperback)
- Data di Pubblicazione: 01 Aprile '02
- Genere: BUSINESS and ECONOMICS
- Argomenti : Service industries Business intelligence Strategic planning
- Pagine: 236
- Dimensioni mm: 222 x 152 x 19
- ISBN-10: 0910965560
- EAN-13: 9780910965569