Technology Strategy for Managers and Entrepreneurship - 9780131879324
Un libro in lingua di Shane Scott Andrew edito da Pearson College Div, 2008
- € 156.40
- Il prezzo è variabile in funzione del cambio della valuta d’origine
This book emphasizes how the future manager can use strategic management of innovation and technology to enhance firm performance.
This book covers the evolution of technology, meeting consumer needs, capturing values generated from investments, development of technology strategy, and implementation of the strategy.
This book is designed to teach professionals in business, engineering, and science how to use the strategic management of innovation to enhance firm performance.
Informazioni bibliografiche
- Titolo del Libro in lingua: Technology Strategy for Managers and Entrepreneurship
- Lingua: English
- Autore: Shane Scott Andrew
- Editore: Pearson College Div
- Collana: Pearson College Div (Hardcover)
- Data di Pubblicazione: 04 Aprile '08
- Genere: BUSINESS and ECONOMICS
- Argomenti : Technological innovations Management Business enterprises Technological innovations
- Pagine: 401
- Dimensioni mm: 260 x 209 x 25
- ISBN-10: 0131879324
- EAN-13: 9780131879324