Service Selling - 9780471540304
Un libro in lingua di Stemper Robert G. edito da John Wiley & Sons Inc, 1991
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A guide to improving sales and profits in consumer financial services that stresses the development of a sales and service culture. The key principles discussed are interaction with customers, cultural support and values, service from the customer's point of view, service selling, characteristics of successful sales organizations, star sales people, perfecting the sales process, dealing with prospective clients, and ongoing interaction with the client.
Informazioni bibliografiche
- Titolo del Libro in lingua: Service Selling
- Sottotitolo: A Guide to Increasing Sales and Profits in Consumer Financial Services
- Lingua: English
- Autore: Stemper Robert G.
- Editore: John Wiley & Sons Inc
- Collana: John Wiley & Sons Inc (Hardcover)
- Data di Pubblicazione: 29 Aprile '91
- Genere: BUSINESS and ECONOMICS
- Argomenti : Financial services industry United States Management Service industries United States Management Sales management
- EAN-13: 9780471540304