Strategic Innovation Management - 9781118457238
Un libro in lingua di Joe Tidd John Bessant edito da John Wiley & Sons Inc, 2014
- € 70.40
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Using an evidence-based and integrated approach that takes into account changes in markets, technology, and organization, this text describes managing innovation in various contexts, such as manufacturing, services, small to large organizations, and the private, public, and third sectors. Explained are the strategies of innovation, how to identify strategic capabilities, the leadership and organization of innovation, and innovation as a process. Also included is advice for forecasting emerging opportunities, selecting projects, developing new products and services, developing business and talent through corporate venturing, exploiting knowledge and intellectual property, exploiting open innovation and strategic alliances, innovation in developing and emerging economies, and sustainability. Annotation ©2015 Ringgold, Inc., Portland, OR (protoview.com)
Informazioni bibliografiche
- Titolo del Libro in lingua: Strategic Innovation Management
- Lingua: English
- Autori : Joe Tidd John Bessant
- Editore: John Wiley & Sons Inc
- Collana: John Wiley & Sons Inc (Paperback)
- Data di Pubblicazione: 14 Aprile '14
- Genere: BUSINESS and ECONOMICS
- Argomenti : Management Technological innovations Strategic planning
- Pagine: 417
- Dimensioni mm: 234 x 186 x 17
- EAN-13: 9781118457238