Financial Communications - 9781137354808
Un libro in lingua di Shih Wang Alex lun edito da Palgrave Macmillan, 2013
- € 101.20
- Il prezzo è variabile in funzione del cambio della valuta d’origine
Financial Communications examines financial communication processing and the media's role in distilling information to the public, as well as the ethical considerations that impact decision-making procedures between financial marketers and consumers. Wang looks at financial communications through a dual lens of information processing and socialization. He showcases why it is crucial for financial institutions to enhance key communication processes amongst key stakeholders within the industry.
Informazioni bibliografiche
- Titolo del Libro in lingua: Financial Communications
- Sottotitolo: Information Processing, Media Integration, and Ethical Considerations
- Lingua: English
- Autori : Shih Wang Alex lun
- Editore: Palgrave Macmillan
- Collana: Palgrave Macmillan (Hardcover)
- Data di Pubblicazione: 18 Dicembre '13
- Genere: BUSINESS and ECONOMICS
- Argomenti : Financial services industry Communication systems Financial services industry Information services Financial disclosure
- Pagine: 227
- Dimensioni mm: 215 x 139 x 12
- EAN-13: 9781137354808