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Strategic Management & Business Policy - 9780136097396

Un libro in lingua di Wheelen Thomas L. Hunger J. David edito da Pearson College Div, 2009

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A class-tested approach to Strategy with new focus on environmental sustainability.
Introduction to Strategic Management and Business Policy; Scanning the Environment; Strategy Formulation; Strategy Implementation and Control; Introduction to Case Analysis; Web Chapters: Other Strategic Issues; Cases in Strategic Management
This text equips readers with the strategic concepts they will need to know as we face issues such as climate change, global warming and energy availability.

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