International Business - 9780333759790
Un libro in lingua di Margaret Woods edito da Palgrave Macmillan, 2002
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This book is designed for a first course in international business, either as part of a general business and management degree, or for post-experience courses. Each chapter is self-contained and can be used as class reading in preparation for a lecture. The case studies at the end of each chapter provide tutorial material and are accompanied by discussion questions. It is written in an accessible style which is intended to help students learn by means of practical examples and is an easy-to-use text for self-tuition.
Informazioni bibliografiche
- Titolo del Libro in lingua: International Business
- Sottotitolo: An Introducion
- Lingua: English
- Autore: Margaret Woods
- Editore: Palgrave Macmillan
- Collana: Palgrave Macmillan (Paperback)
- Data di Pubblicazione: 17 Maggio '02
- Genere: BUSINESS and ECONOMICS
- Argomenti : International business enterprises Management International business enterprises Finance International trade
- Pagine: 304
- Dimensioni mm: 247 x 196 x 19
- ISBN-10: 0333759796
- EAN-13: 9780333759790