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Health Communication in the 21st Century - 9780470672723

Un libro in lingua di Wright Kevin Bradley Lisa Sparks O'Hair H. Dan edito da Blackwell Pub, 2012

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This popular and engaging text on health communication is now revised and updated in a second edition that incorporates recent research and boasts new material on topics such as crisis communication, social disparities in health, and systemic reform.

  • Fully revised second edition of this popular and authoritative text
  • Includes fresh material on topics such as crisis communication, health care reform, global health issues, and political issues in health communication
  • New case studies, examples, and updated glossary keep the work relevant and student-friendly
  • Provides effective strategies for healthcare organizations and individuals in communicating with patients
  • Updated and enhanced online resources, including PowerPoint slides, test bank, and instructors manual, available upon publication at www.wiley.com/go/wright

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