Cavusgil S Tamer Knight Gary Riesenberger John R Books
Books di Cavusgil S Tamer Knight Gary Riesenberger John R editi da Pearson College Div con argomento Business Enterprises
International Business
Cavusgil S. Tamer
Knight Gary
Riesenberger John R.
edizioni Pearson College Div collana Pearson College Div (Hardcover)
An innovative and engaging learning system for International Business. Based on the authors' collective teaching and working experience–as well as discussions with hundreds of practitioners, students, and faculty–International Business: The New Realities is a complete learning system that seamlessly integrates...
International Business
Cavusgil S. Tamer
Knight Gary
Riesenberger John R.
edizioni Pearson College Div collana Pearson College Div (Hardcover)
For courses in Business. International Business: A Millennial Approach International Business: The New Realities caters to a millennial audience, the most diverse and educated generation to date. The book speaks to readers of the technological age, facing a diverse and evolving economic environment fueled by the Internet...
International Business
Cavusgil S. Tamer
Knight Gary
Riesenberger John R.
edizioni Pearson College Div collana Pearson College Div (Hardcover)
KEY BENEFIT: CKR is an evolving learning package that makes teaching easier and captures IB as practiced today. The text addresses emerging markets, the growing participation of small and medium-sized firms in international business, and examples of both international and national businesses so students can see IB...
International Business
Cavusgil S. Tamer
Knight Gary
Riesenberger John R.
edizioni Pearson College Div collana Pearson College Div (Hardcover)
An innovative text that captures the spirit of International Business. Based on the authors’ collective teaching and working experience–as well as discussions with hundreds of practitioners, students, and faculty–International Business: The New Realities is a complete system that seamlessly integrates cases,...