Anderson Chris Books
Books di Anderson Chris editi da Hachette Books
The Long Tail
edizioni Hachette Books collana Hachette Books (Paperback)
Revised and updated with expanded coverage of the revolutionary changes taking place in today's business arenas, a best-selling guide challenges popular beliefs about the marks of successes and failures as well as the direction of near-future commerce and culture. Original.
edizioni Hachette Books collana Hachette Books (Paperback) , 2010
"Chris Anderson's Free unpacks a paradox of the online marketplace--people making money charging nothing. What was once just a marketing gimmick has morphed into the basis of a trillion-dollar economy."--Newsweek"Anderson's timing couldn't be better. Free arrives as whole swaths of the economy are having to contend...