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Bell David R Books

Books di Bell David R editi da New Harvest

Location Is Still Everything

Location Is Still Everything

Bell David R. 
edizioni New Harvest collana New Harvest (Hardcover) , 2014

Conventional wisdom holds that the Internet makes the world flat and reduces friction, erasing the impact of the physical world on our buying habits.But Wharton professor and marketing expert David R. Bell argues that the way we use the Internet is largely shaped by the physical world that we inhabit. Anyone can go...

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€ 23,20