Rushkoff Douglas Books
Books di Rushkoff Douglas editi da Harpercollins
Get Back in the Box
edizioni Harpercollins collana Harpercollins (Paperback) , 2007
Douglas Rushkoff was one of the first social commentators to identify the new culture around the internet. He has spent nearly a decade advising companies on the ways they can re-orient their businesses to the transformations the internet has caused. Through his speaking and consulting, Rushkoff has discovered an important...
Get Back In The Box
edizioni Harpercollins collana Harpercollins (Hardcover)
On a landscape that seems to be transforming itself with every new technology, marketing tactic, or investment strategy, businesses rush to embrace change by trading in their competencies or shifting their focus altogether. All in the name of innovation. But this endless worrying, wriggling, and trend watching only...