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Higgins E Tory Ph D Books

Books di Higgins E Tory Ph D

Focus

Focus

Halvorson Heidi Grant Ph.D.  Higgins E. Tory Ph.d. 
edizioni Plume collana Plume (Paperback)

?A must-read for anyone who wants to understand why they behave as they do.” ?Art Markman, Ph.D., author of Smart Thinking Do you play to win? Or do you play not to lose? As Tory Higgins and Heidi Grant Halvorson have discovered in their work at Columbia University’s Motivation Science Center, everything we do is...

€ 14,80
Focus

Focus

Halvorson Heidi Grant Ph.D.  Higgins E. Tory Ph.d. 
edizioni Penguin Group USA collana Penguin Group USA (Hardcover) , 2013

We all want to experience pleasure and avoid pain. But there are really two kinds of pleasure and pain that motivate everything we do. If you are promotion-focused, you want to advance and avoid missed opportunities. If you are prevention-focused, you want to minimize losses and keep things working. And as Tory...

€ 21,30