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Sage Pubns Books

Books editi da Sage Pubns con argomento Business Communication Corporate Image Corporate Culture

Corporate Communications

Corporate Communications

Christensen Lars Thoeger  Morsing Mette  Cheney George 
edizioni Sage Pubns collana Sage Pubns (Paperback) , 2008

The field of corporate communications describes the practices organizations use to communicate as coherent corporate "bodies". Drawing on the metaphor of the body and on a variety of theories and disciplines, Corporate Communications: Convention, Complexity and Critique challenges the idealized notion that organizations...

€ 47,40