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Simon Schuster Books

Books editi da Simon Schuster con argomento Strategic Planning

The Rise and Fall of Strategic Planning

The Rise and Fall of Strategic Planning

Mintzberg Henry 
edizioni Simon & Schuster collana Simon & Schuster (Hardcover), 1993

In this definitive and revealing history, Henry Mintzberg, the iconoclastic former president of the Strategic Management Society, unmasks the press that has mesmerized so many organizations since 1965: strategic planning. One of our most brilliant and original management thinkers, Mintzberg concludes that the term...

€ 27,90
Strategic Planning

Strategic Planning

Steiner George A. 
edizioni Simon & Schuster collana Simon & Schuster (Paperback), 1997

In today's complex business world, strategic planning is indispensable to achieving superior management. George A. Steiner's classic work, known as the bible of business planning, provides practical advice for organizing the planning system, acquiring and using information, and translating strategic plans into decisive...

€ 24,80
The 4 Disciplines of Execution (CD Audiobook)

The 4 Disciplines of Execution (CD Audiobook)

Covey Stephen R.  Mcchesney Chris 
edizioni Simon & Schuster collana Simon & Schuster (CD/Spoken Word), 2008

Executing strategic goals is the greatest challenge in business today. Aligning the organization's work teams with your most important objectives is a never-ending battle. In addition, keeping teams engaged and focused on the top goals is critical. Imagine an organization where every team—from the senior leadership...

non acquistabile
€ 12,90
Marketing Strategy

Marketing Strategy

Schnaars Steven P. 
edizioni Simon & Schuster collana Simon & Schuster (Paperback), 1997

Marketing Strategy has become a classic centrist marketing text. Now, Steven Schnaars has updated and revised this clearly written, classroom-tested, and essential text to accommodate rapid changes in the business world. Combining his centrist approach to basic theory with practical real-world examples, this updated...

non acquistabile
€ 22,20